Effective keyword management is crucial for getting the most out of your NytroSEO tier's capacity. Keywords are often marked for promotion but might not be utilized due to various limitations. These could include keywords with a low promotional score due to a lack of relevant content on your site, keywords with a suitable promotional score that are not prioritized because other keywords perform better, and keywords that can't be assigned to any page despite being marked for promotion. Streamlining these redundant keywords ensures that you focus on those that truly enhance your site's SEO performance.

1. Understanding Keyword Limits and Capacities

NytroSEO allows users to add a specific number of keywords for SERP monitoring and dynamic optimization, depending on the tier. For example, in Tier 4:

• 1,000 Keywords for SERP monitoring (flexible)

• 250 Keywords for promoting dynamic optimization (flexible)

• 4,000 Webpages (flexible)

Given these limits, it’s important to use the keyword slots efficiently by focusing on the most valuable keywords.

2. Identifying Redundant Keywords

To optimize your tier's capacity, you need to identify which keywords are redundant. These keywords typically fall into three categories:

A. Keywords with Low Promotional Scores

These keywords are marked for promotion but have low promotional scores because there is no relevant content on your website to support them. Despite their potential, they cannot be effectively utilized without substantial content updates.

B. Keywords with Suitable Scores but Outperformed by Others

Some keywords may have a suitable promotional score but aren't being prioritized because other keywords in your list perform better or align more closely with your current SEO strategy.

C. Keywords Marked for Promotion but Unassignable

These are keywords that have been marked for promotion but cannot be assigned to any page within your site. This might happen due to mismatches in content relevance or because the keyword does not fit into your existing content strategy.

3. Deciding Which Keywords to Remove or Adjust

Once you have identified redundant keywords, the next step is to decide whether to remove them or adjust their status:

A. Removing Keywords

Keywords with low promotional scores that don't align with any current or future content plans should be removed. This frees up space for keywords that are more likely to contribute to your site's SEO success.

B. Disabling Keywords from Promotion

For keywords that have suitable promotional scores but are not prioritized due to better-performing alternatives, consider disabling them from promotion while retaining them for monitoring. This way, you can still track their performance and reintroduce them if the opportunity arises.

C. Reassigning or Adjusting Keywords

If possible, reassess whether content adjustments can be made to align unassignable keywords with existing pages. If not, consider disabling them from promotion and focusing on keywords that better fit your current content.

4. Implementing Changes in NytroSEO

A. Removing Keywords

1. Navigate to the Keywords Section: Access your keyword list in NytroSEO.

2. Identify Redundant Keywords: Use filters to locate keywords with low promotional scores or those that are unassignable.

3. Remove Keywords: Select these keywords and choose the option to remove them from your list.

Removing in bulk:

Removing keywords individually:

B. Disabling Keywords from Promotion

1. Locate Keywords with Suitable Scores: Identify keywords that have suitable scores but aren't being prioritized due to better-performing alternatives.

2. Disable from Promotion: Select these keywords and choose to disable them from active promotion while keeping them in the monitoring list.

Disabling in bulk:

Disabling Promotion individually

C. Adjusting Keywords

1. Reevaluate Content: Check if minor content tweaks can make unassignable keywords relevant.

2. Reassign or Disable: If content adjustments are not viable, either reassign the keyword to a different page or disable it from promotion.

Strategic Adjustments

As your website evolves, continuously refine your keyword strategy to adapt to new content and SEO goals. Keep optimizing to ensure that your tier capacity is used to its fullest potential.

Final Thoughts

Streamlining your keyword usage in NytroSEO is essential for making the most of your tier's capacity. By regularly removing redundant keywords and focusing on those that drive performance, you can optimize your SEO efforts and maintain a strong online presence. Remember to review and adjust your keyword strategy periodically to keep it aligned with your evolving goals and website content.