Step 1: Identifying Potential Keywords

Understanding the keywords that align with your website’s current search engine performance and visitor traffic is crucial for effective optimization. Here's how to identify those keywords:

1. Evaluate Your Website’s Search Performance:

• Analyze your website's current search engine rankings and visitor traffic data to understand its existing visibility and performance.

• Identify which keywords are already driving traffic to your site and which ones have the potential to do so.

2. Leverage Google Keyword Planner:

• Use Google Keyword Planner to generate a list of keyword suggestions based on your website’s content and performance history.

• The tool helps identify relevant keywords that align with historical data and emerging trends, making it easier to optimize your content for better search results.

3. Select a Keyword Research Tool:

• Choose a research tool, like Google Keyword Planner, that suggests keywords based on historical data, trends, and your site's current content.

• Focus on keywords that not only have high search volume but also match the intent of your audience and the content of your website.

4. Input Keywords into the Nytro System:

• Once you have a list of potential keywords, input them into the Nytro system for further analysis and activation.

• Nytro will help you evaluate these keywords and determine their suitability for optimization and promotion.

5. For more detailed information, refer to the "Suggested Keyword" Mode article.

Step 2: Optimization Options

After identifying your target keywords, Nytro offers several optimization options to help you implement them effectively:

1. Choose Your Optimization Mode:

• Optimized Mode: Select this mode for immediate keyword processing and implementation. Nytro will begin optimizing your website content using the selected keywords right away.

• Pre-Evaluation Mode: Use this mode to analyze potential keywords before committing to optimization. This allows you to assess their performance and suitability before full activation.

2. Process Added Keywords:

• Once you’ve selected your keywords, make sure to process them by pressing the Refresh button in the Nytro system. This ensures that all added keywords are activated and ready for evaluation or optimization.

3. Refine and Implement Keywords:
   

• Review the suggested keywords marked by the system based on their potential for promotion.

• Activate the keywords you want to use for promotion and monitoring, then refine your website’s content accordingly.

4. Monitor and Adjust:

• Continuously monitor the performance of the activated keywords and adjust your strategy as needed to maintain or improve your search engine rankings.

Our full guide on how to add keywords to your website can be found here: Adding Keyword search terms to a Website

Next Steps

By following this guide, you’ll be able to effectively identify, evaluate, and optimize keywords using the Nytro system. This process will help improve your website’s search engine performance and drive more targeted traffic to your site.